Book
Neuromarketing AI: The New Science of Persuasion in the Age of Intelligent Machines

Published: January 1, 2025Publisher: Depth InsightsISBN: 978-0997955095
A revolutionary framework for decoding and influencing human behavior by aligning ancient neural instincts with modern artificial intelligence. Introduces NeuroPrompting — how to engineer AI inputs that speak directly to the primal brain.
Neuromarketing AI covers the primal-rational brain model, dual-system theory of cognition, and the NeuroMap® persuasion framework in the context of AI-powered marketing. Dr. Morin shows how to build custom GPTs for analyzing and optimizing campaigns based on neural principles, and how the convergence of neuromarketing and AI is rewriting the rules of persuasion.
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